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WHY WE CREATED PODDLE

Empowering Local Businesses to Compete and Grow

We’re a team that has spent years confronting the challenges high street and town centre businesses face firsthand. That’s why we created poddle—to give local shops, cafes, salons, and all high street businesses the tools they need to build stronger customer relationships, grow sales, and stay competitive—all without the complexity or high costs of big-business systems.

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DEVELOPED IN PARTNERSHIP WITH 3000+ LOCAL UK BUSINESSES
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OUR STORY

Why We Built poddle

poddle was born from a frustration shared by thousands of local businesses: the lack of an easy, affordable way to collect customer details, keep them engaged, and drive sales when customers aren’t there in-store. As former high street workers, we saw firsthand how small shops, cafes, salons, and other high street businesses were losing out simply because they didn’t have the tools big businesses use. We knew something had to change—so we set out to build a simple, yet powerful CRM system that would level the playing field for local businesses, empowering them to succeed without the complexity or cost.

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OUR MISSON

Helping Local Businesses Win

Our mission is to empower local businesses to compete and win in today’s fast-changing marketplace. We believe that every local shop, salon, restaurant, cafe, and independent business should have the tools to stay connected with their customers, drive loyalty, and grow sales—without spending a fortune or becoming overwhelmed by complicated systems. With poddle, we bring the same tools that big businesses use to your fingertips, helping you succeed—one tap at a time..

MEET THE TEAM

The People Behind poddle

The poddle team is made up of former high street workers, tech experts, and customer support specialists who are passionate about helping local businesses succeed. We understand what it takes to run a local business, and that’s why we’re committed to giving you the tools you need to survive and thrive.

OUR VALUES

Core Values That Guide Us

Simplicity

We believe CRM tools should be intuitive and easy to use—so every business, regardless of size, can get started without fuss.

Affordability

poddle brings you big business-grade tools at an affordable price—just £1 a day.

Community

We’re here to help high street businesses thrive, supporting your success with solutions designed specifically for your needs.

READY TO TRANSFORM HOW YOU CONNECT WITH CUSTOMERS?

Join thousands of businesses who are transforming how they connect with their customers
and grow sales.

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